Privacy policy

Privacy Policy

Blue Industry Inc. (“Blue Industry”) is committed to protecting the privacy of our customer’s personal information. Consequently, we have developed policies and procedures to ensure our compliance with privacy legislation currently in force in Canada. The purpose of this privacy policy is to outline the steps we take to keep your personal information confidential, to inform you about the way we collect, use, and disclose your personal information, and to provide you with Blue Industry contact information should you have questions or concerns about our personal information protection practices.

What information does Blue Industry collect?

Blue Industry maintains a detailed record of the purchases that you have made with our company. Should you shop with Blue Industry Shop online, we will store any information that you provide to us that will be relevant to supporting your wardrobe needs including your personal contact information. Blue Industry will only collect personal information that you have voluntarily provided to us. We may also collect personal information from you when you make online purchases including your name, e-mail and postal addresses, phone number(s), encrypted credit card information, and product interest information, as well as any information you provide by updating your online profile, or by signing into the website using a connected social media platform.

Additionally, Blue Industry may collect information about your device and geolocation when you interact with our digital properties or systems. This is done by logging information provided by your device when you connect to our website, or to a Wi-Fi portal at one of our retail locations, such as the OS, device type, screen resolution, and IP address and MAC address. This information is used by Blue Industry to help improve our digital services, to better understand the demographics of our customers, and to improve the way we design, stock, and staff our stores.

Why does Blue Industry collect your personal information?

To improve service delivery. By maintaining detailed records of your previous purchases, and by recording lifestyle information about you such as the kind of work you do, your travel habits, etc., we gain a better understanding of your personal preferences and are better able to personalize your shopping experience each and every time you visit our website. Similarly, it allows us to guide potential gift givers in the right direction in terms of your style, size, and other preferences. Please know however that we will not disclose any specific personal information including information about your personal purchase history to a potential gift giver or any third party without your consent.

To process your online orders and to answer questions regarding the status of such orders.

To provide you with relevant marketing communications and advertising.

To keep you informed about your Blue Industry events, and promotional opportunities. our marketing department will also contact you via telephone, e-mail, or regular mail to keep you informed about fashion information, news, and exciting products available in our stores or online, company and store special events, sales, and other fashion issues that may be of interest to you.

The Disclosure of Personal Information

Blue Industry will not sell or disclose to third parties any personal information we collect, except as described herein or as you otherwise consent. In the normal course of business, Blue Industry may disclose some information with our service providers and suppliers, such as home address information to our mailing house or third-party systems support specialists who are contracted to keep our systems operational. Each of our service providers and suppliers is contractually bound to protect the confidentiality of our customer information and may only use such information for the purposes of performing services on our behalf. You can withdraw your consent at any time by contacting us in the manner set out below.

In addition, only when required by law, we must provide your personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required by law. We may also disclose personal information to assist us in collecting a debt owed by you to Blue Industry.

What are cookies? How does Blue Industry use cookies on its site?

We may use “cookies” to track your preferences and activities on the https://blueindustry.ca/ website. Cookies are small data files transferred to your computer’s hard drive by a website. They keep a record of your preferences making your subsequent visits to the site more efficient. Cookies may store a variety of information, including, the number of times that you access the site, registration information, and the number of times that you view a particular page or other items on the site.

 

How Blue Industry Protects Your Privacy

Blue Industry is committed to ensuring that your personal information is kept secure. Blue Industry keeps the personal information we collect about you strictly confidential. We use administrative, technical, and physical safeguards to protect against unauthorized disclosure, use, alteration, and destruction of the personal information we have about you. Access to your personal information by Blue Industry representatives and associates is strictly limited to a need-to-know basis. Blue Industry associates receive special training regarding privacy protection and are made aware of the importance of maintaining the confidentiality of personal information. All computers on which personal information is stored are password protected.

Blue Industry will keep your personal information only for as long as it remains necessary or relevant for the purposes set out in this Privacy Policy or as required by law.

The protection of your personal information is of the utmost concern. Blue Industry encourages you to review our Privacy Policy on a periodic basis. This Privacy Policy may be updated from time to time. If at any point we decide to use personal information in a manner different from that stated at the time it was collected, users will have a choice as to whether or not we use their information in this different manner. Whenever we update this Privacy Policy statement, we will change the date on the statement below to indicate that revisions were made. We reserve the right to change this Privacy Policy at any time.

 

Your Privacy Choices

You may withdraw your consent to the use of your personal information (excluding purchase history information) in the manner provided herein or at the time of collection at any time (subject to legal obligations and on providing us reasonable notice) by contacting the Blue Industry at the contact number or e-mail address provided below. Please be aware that withdrawing your consent may prevent us from providing you with the communications and services that we currently make available to you.

Additionally, if you would like to request data deletion, you can do so by submitting a written request through the contact page.

 

Verifying and Amending your Personal Information

At Blue Industry, we like to ensure that the information we have about you is accurate, complete, and as up-to-date as necessary for the purpose for which it is used. If you would like to review or update the personal information or withdraw your consent for the collection, use, and/or disclosure of your personal information, or if you have any inquiries or comments about this Privacy Policy, please contact the Blue Industry, at the contact number or e-mail address provided below, who will be pleased to assist you.

To obtain additional information on our privacy policies and procedures, please contact us through the contact page.

Last updated - February 2023.